Google Ads Management Platform for Multi-Store Businesses
Propria Ads Platform helps businesses securely connect, monitor and automate multiple Google Ads accounts through a Google Ads Manager Account (MCC).
Overview
Propria Ads Platform is a software platform developed by Propria GmbH for businesses operating multiple online stores and advertising accounts. The platform provides centralized reporting, analytics and automation for connected Google Ads accounts through the Google Ads API.
Core Features
- Multi-account Google Ads management
- Google Ads account onboarding
- Secure account authorization
- Google Ads account connection through MCC
- Campaign performance reporting
- Advertising cost tracking
- Clicks, impressions, conversions and ROAS analytics
- Store-level dashboards
- Campaign automation
- Secure OAuth-based API access
Google Ads API Use
The platform uses the Google Ads API to retrieve campaign performance metrics such as cost, clicks, impressions, conversions and ROAS. Where authorized by the account owner, the platform may also use the Google Ads API to create, update and manage campaign resources.
Authorization and Access
The platform only accesses Google Ads accounts that have been explicitly linked to Propria GmbH's Google Ads Manager Account (MCC). Account owners retain control of their own Google Ads accounts and may remove access at any time. The platform never accesses Google Ads accounts without explicit authorization from the account owner.
Security
Account owners retain full ownership of their Google Ads accounts. Access is granted only through Google's authorization mechanisms and can be revoked by the account owner at any time. The platform does not request or store Google account passwords.
Company Information
Company: Propria GmbH
Country: Germany
Website: https://propria.gmbh
Contact: ads-api@propria.gmbh
Propria Ads Platform is an independent software product developed by Propria GmbH. Google, Google Ads and related marks are trademarks of Google LLC.